Mario Mario is an international Progressive Pioneering Superstar. This simple plumber from New York City has become quite literally the most popular video game character ever! Along with his fraternal twin brother Luigi (who is in the midst of his own breakout career with a new game for the Nintendo Switch titled Luigi’s Mansion 3). Mario Mario (or simply Mario as he is known to his fans) had his debut in the 1981 Nintendo video game Donkey Kong. Back then, he went by the alias of Jumpman. His career was just starting out, and he wasn’t sure how to brand himself at the time. “It was a crazy era of video games back then,” Mario remarks, “The graphics were a scant eight by eight pixels. I wasn’t even given much to do, just run around trying to save my girlfriend, Pauline, from that mischievous ape. I had to beg just to be able to be allowed to actually jump, which was ironic since my character’s name was Jumpman!” However, in no time, Mario became an overnight sensation throughout the golden age of video games back in the eighties, racking up such titles as Donkey Kong Junior; Super Mario Bros. 1, 2, and 3; and Super Mario Land 1 & 2. Sadly, he and Pauline broke up citing irreconcilable differences as the reason for the dissolution of their romantic relationship. However, when one door closes and another opens: and so it was that Mario met and wooed Princess Peach on the set of Super Mario Bros—which some theorize may have been the reason for Mario and Pauline’s breakup. Mario’s work however has transcended virtually all forms of media from video games, television, film, to theme parks. From 1981 to the present, Mario has appeared in over 250 video games ranging from...
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November 15, 2019You know, people spend a lot of time at work talking about what they watched the night before on their favorite video streaming service. But what they don’t do is talk much about is how the digital video streaming services out there are really changing the media and entertainment landscape of our digital world. And then there are events that really put a fine point on that last observation. Like what you ask? Well, this past Tuesday (11/12/2019) Disney+, the newest and probably most hyped video/movie/TV streaming service from the “House of The Mouse” just launched what it hopes to be a serious market‐disruptor! My little digital batkid was very happy when we signed up for Disney+, and so was Disney! Here’s why: Disney bought Fox for $60B, that’s BILLION with a B! All of their content will now go onto Disney+. Disney spent $2.5B on an ESPN service to stream major sports to customers like the MLB. Disney spent $4B on Star Wars (i.e. Lucasfilm) and wants to recoup every bit of that both with new Star Wars theatrical films and exclusive Star Wars original streaming programs like The Mandalorian. Disney+ will feature over 500 films from the Disney library, and over 7000 episodes of Disney TV shows. Disney+ will cost on $7 a month compared to $13 for Netflix’s base program. Disney has invested over $2B in developing its video streaming platform, Disney+, while Apple is playing catchup investing nearly $15B for AppleTV+. Disney plans on having over 20 million subscribers in its first 3 – 5 years. Netflix currently has over 140 million subscribers! Disney wants some of that lucrative market share. HBO GO/NOW will be rebranded into HBO MAX with a planned subscriber fee almost twice that of Disney+! Yet, it boasts such powerful and popular...